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What Your Competitors Are Doing to Strengthen Cyber Resilience 

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Cyber resilience has quietly become a competitive differentiator.

While public conversations often focus on high-profile breaches or new technologies, the reality is that many organisations are strengthening their security in far more practical and effective ways. Not because they want to be “best in class”, but because customers, regulators, and partners increasingly expect it.

If you’re wondering how your security posture compares, it’s worth understanding what peers and competitors are already doing.

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    They’re moving beyond compliance as the finish line

    Frameworks like Cyber Essentials and ISO 27001 remain important but resilient organisations no longer treat certification as the end goal.

    Instead, they use compliance as a baseline and focus on whether controls actually work in practice. This shift reflects a growing understanding that passing an audit doesn’t guarantee reduced risk.

    Competitors investing in resilience are:

    • Validating controls through testing, not just documentation

    • Reviewing configurations and access regularly

    • Treating audits as checkpoints, not milestones

    This approach reduces unpleasant surprises when scrutiny increases.

    They’re testing assumptions, not just systems

    A common weakness in less mature organisations is untested assumptions: “that system isn’t exposed”, “that account isn’t used”, “that process would work in an incident”.

    More resilient organisations actively challenge these assumptions through:

    • Regular penetration testing

    • Scenario-based incident response exercises

    • Reviews of identity and access pathways

    This isn’t about expecting failure it’s about confirming reality before attackers do.

    They’re prioritising identity and access risk

    Across almost every sector, identity has become the most abused attack path.

    Competitors who are strengthening resilience are paying close attention to:

    • Privileged access and administrative accounts

    • Consistent use of MFA

    • Third-party and service account permissions

    • Access review processes that actually remove risk

    They recognise that small gaps in access control can undermine even the strongest technical defences.

    They’re reducing dependency on point-in-time assessments

    Annual tests still have value but they’re no longer enough on their own.

    More mature organisations are pairing assessments with continuous visibility so they can:

    • Detect new vulnerabilities as environments change

    • Track remediation over time

    • Reduce repeat findings

    • Maintain confidence between audits and tests

    This shift reflects the reality of modern environments, where risk changes faster than assessment cycles.

    They’re preparing for incidents, not just trying to prevent them

    The most resilient organisations assume that incidents will happen and plan accordingly.

    Rather than relying on static response plans, competitors are:

    • Reviewing and testing escalation paths

    • Clarifying decision-making responsibilities

    • Ensuring response timelines meet regulatory expectations

    • Making incident reporting safe and non-punitive

    This preparation often makes the difference between a manageable event and a business-disrupting incident.

    They’re investing in evidence, not just activity

    Security leaders are increasingly being asked a simple question:
    How do you know this is working?

    Organisations strengthening resilience are building their programmes around evidence not assumptions or anecdotal success.

    This includes:

    • Tracking trends rather than one-off fixes

    • Maintaining audit-ready records of decisions and actions

    • Aligning security reporting to board-level risk conversations

    As scrutiny increases, this evidence-led approach becomes a significant advantage.

    Resilience is becoming a quiet differentiator

    Very few organisations advertise their security maturity publicly but customers and partners can feel the difference.

    Fewer disruptions, smoother assurance conversations, and clearer risk ownership all contribute to trust. And trust increasingly influences purchasing decisions, renewals, and long-term relationships.

    At Bulletproof, we see resilience built through consistent, practical steps not dramatic transformation projects.

    Because while your competitors may not be shouting about their security investments, many of them are already making them.

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